Blogs

What Is Dynamic Recruitment?

Dynamic Recruitment is one end of a continuum of how a fraternity/sorority chapter attracts, selects, and secures its new members. The other end is called “Static Recruitment.” Static Recruitment is…
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You Can’t Blank Who You Don’t Know

-by Nathan Laudan, Guest Blogger & Membership Growth Consultant- Alpha Gamma Rho “You can’t recruit who you don’t know.” I first heard this phrase as an undergraduate attending my National…
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Better Data, Better Members

by Erin Chatten What if we knew more about the potential members requesting to gain entry to our organizations? What if we prepared them to think about their intentions and…
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COB Is Non-Toxic

We want to call out something that’s really messed up in sorority-land: feeling like COB means your chapter is somehow broken or less-than. That’s just not right. For too many…
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