Post-Bid Day Blues
by Haley Cahill-Teubert When I went through recruitment, EVERYONE talked about how fabulous Bid Day would be. From my recruitment counselor to the women in each sorority, everyone was so…
Blogs
Tabling That Gets Results
by Matt Mattson So many fraternities and sororities use “tabling” as a marketing/recruitment/promotional tactic. It can be AWESOME when done right. But some tabling approaches are meh while others drive…
We Are More
This is more than just a friendship club. This sisterhood, brotherhood, siblinghood thing. This fraternity/sorority thing… it is a life-changing gift. It’s way more than a friendship club. Let me…
Why Do I Love Fraternity/Sorority?
by Dr. Colleen Coffey-Melchiorre Have you ever stopped to think about why you love fraternity and sorority life so much? Seriously, it is a profound question to consider. If you’re…
Lessons Learned From Growing A Cookbook Club
by Haley Cahill-Teubert I dreamed of living in a large city as long as I can remember. From birth to 21, I lived in small towns and I fantasized about…
Sure, Just Visit The Website
by Hailey M. Mangrum Let’s play a scenario. Person 1: Hi, welcome to Starbucks, what can we brew fresh for you? (or whatever they actually say) Person 2: Ahh, yes.…
Maximizing Formal IFC Recruitment
by Matt Farrell Have you found yourself asking: is formal fraternity recruitment the answer, or the problem? You’re not alone if your interfraternity council is asking this. At Phired Up,…
Listen For The Nuggets
by Haley Cahill-Teubert I read an article recently that dove into some unique universal habits in conversations. There was one in particular that caught my attention… the pattern of flipping…
What You Are; Not What You’re Not
by Matt Mattson Absolutely nobody ever joined nothing, so you’ll never convince anyone what you’re not. (That first sentence might take a couple read-throughs before it makes sense. But like…
Do You Have a Growth Coach?
Great teams have great coaches. Who is coaching your team toward achieving your growth goals? Recruitment (not to mention marketing, new member onboarding, and retention) are all highly specialized parts…
