Uncategorized Archives - Page 14 of 16

A Simple, Detailed, and Effective 3 (or 4) Week “Open Recruitment” Plan

November 20, 2019

by Matt Mattson IMPORTANT UPDATE: This link goes to a version of this blog that offers insights if you’re including some virtual/digital elements in your recruitment approach. It’s a great…

We Are More

August 26, 2019

This is more than just a friendship club. This sisterhood, brotherhood, siblinghood thing. This fraternity/sorority thing… it is a life-changing gift. It’s way more than a friendship club. Let me…

Drone Shots & Glitter

February 15, 2019

by Matt Mattson For the past few years I’ve been presenting a program titled, “Drone Shots & Glitter: The best and worst sorority recruitment videos and what we can learn…

Recruiting Generation Z into Fraternity and Sorority Life

February 4, 2019

Before you read this, you should know that this post also exists: CLICK HERE. That core data about Gen Z is really important for you to consider. Another related post…

Fraternity/Sorority Continuity: What Mistakes In Movies Can Teach Us

October 20, 2018

by Tyler Blaker (Phired Up’s Video & Media Expert) I can drive people batty sometimes with my love and obsession with movies. Often I will ask people questions so I…

Buddies vs. Brothers.

October 17, 2018

by Matt Mattson Brothers are different than buddies. This brotherhood thing. This fraternity thing is a life-changing gift that we have a chance to give away only to the people…

Five Heartfelt Requests For Sorority

October 9, 2018

By Abby Ford We are at a place, where I don’t believe that we can continue to sugarcoat things. Being a part of any student organization has its challenges, but…

How Fraternity First Feels

August 30, 2018

by Matt Farrell When did you first feel your fraternity? I’m not talking about when you first saw or heard about it. That’s usually the research you did, or the…

Outbound Marketing vs. Inbound Marketing

August 29, 2018

by Matt Mattson The big wigs in corporate marketing use a fancy jargon word a lot — INBOUND MARKETING. You don’t need to be a big wig in the marketing…

Marketing Like a 4th Grade Bake Sale

August 29, 2018

by Matt Mattson I was giving a presentation on marketing best practices for fraternities and sororities a while ago, and in a moment of passionate and extemporaneous exclamation I said,…

Blogs

A Simple, Detailed, and Effective 3 (or 4) Week “Open Recruitment” Plan

We Are More

Drone Shots & Glitter

Recruiting Generation Z into Fraternity and Sorority Life

Fraternity/Sorority Continuity: What Mistakes In Movies Can Teach Us

Buddies vs. Brothers.

Five Heartfelt Requests For Sorority

How Fraternity First Feels

Outbound Marketing vs. Inbound Marketing

Marketing Like a 4th Grade Bake Sale

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