We Are More
This is more than just a friendship club. This sisterhood, brotherhood, siblinghood thing. This fraternity/sorority thing… it is a life-changing gift. It’s way more than a friendship club. Let me…
Blogs
Drone Shots & Glitter
by Matt Mattson For the past few years I’ve been presenting a program titled, “Drone Shots & Glitter: The best and worst sorority recruitment videos and what we can learn…
Recruiting Generation Z into Fraternity and Sorority Life
Before you read this, you should know that this post also exists: CLICK HERE. That core data about Gen Z is really important for you to consider. Another related post…
Fraternity/Sorority Continuity: What Mistakes In Movies Can Teach Us
by Tyler Blaker (Phired Up’s Video & Media Expert) I can drive people batty sometimes with my love and obsession with movies. Often I will ask people questions so I…
Buddies vs. Brothers.
by Matt Mattson Brothers are different than buddies. This brotherhood thing. This fraternity thing is a life-changing gift that we have a chance to give away only to the people…
Five Heartfelt Requests For Sorority
By Abby Ford We are at a place, where I don’t believe that we can continue to sugarcoat things. Being a part of any student organization has its challenges, but…
How Fraternity First Feels
by Matt Farrell When did you first feel your fraternity? I’m not talking about when you first saw or heard about it. That’s usually the research you did, or the…
Outbound Marketing vs. Inbound Marketing
by Matt Mattson The big wigs in corporate marketing use a fancy jargon word a lot — INBOUND MARKETING. You don’t need to be a big wig in the marketing…
Marketing Like a 4th Grade Bake Sale
by Matt Mattson I was giving a presentation on marketing best practices for fraternities and sororities a while ago, and in a moment of passionate and extemporaneous exclamation I said,…
God’s Plan: Spirituality & Fraternity
by Matt Farrell This semester I went to the most impactful new member meeting I’ve ever attended. The group sat in a circle. Challenging topics were discussed passionately. Loneliness, confidence,…
