“The Green Group” (The Realest S#*t I Ever Heard)
by Rob Webb “Honestly, it has nothing to do with Alpha”. This was the response a young man gave our chapter e-board when he was asked why he wanted to…
Blogs
Defining a Generation of Fraternity/Sorority
By Matt Mattson We’re entering a new era. Pause and think about this for a moment. I mean, if you’re a sorority or fraternity student leader right now, you’re probably…
If You Give An IFC A Lead
by Matt Mattson Have you ever read that children’s book, “If You Give A Mouse A Cookie?” Well, this post has absolutely nothing to do with that book. But that…
Acacia at Purdue: “ChapterBuilder Transforms the Way we Recruit!”
Speed, accountability and organization. Matthew Sauchell and Aaron Varnau, members of the Acacia Fraternity at Purdue University, used those three words to describe the way ChapterBuilder has transformed the way…
“Hybrid” Recruitment Is Not a Thing
by RJ Taylor Hybrid recruitment is not a thing… it’s just not. At most, it’s a phrase created to describe the nuance and uncertainty we all felt over recent semesters…
“People Like Us Do Things Like This.”
by Matt Mattson “People Like Us Do Things Like This.” That phrase has been stuck in my head for two days. It feels really important. It feels incredibly relevant for…
How A Growth System Saved A Chapter
by Matt Farrell Coming into 2020, Sigma Chi at Florida Atlantic University was by no means a struggling chapter. The group was above average in campus size, had motivated members,…
“3, 3, 3” A Model for Virtual Recruitment
by Matt Mattson If you’re a chapter trying to build your growth plan for the upcoming term, try out this model to make your life easier. Remember, “3, 3, 3”…
Universal Truths Unmasked About Fraternity/Sorority Growth Following COVID-19
by Matt Mattson When COVID-19 hit and our fraternity and sorority world went “virtual,” a lot changed. Especially related to the way we grow. Our efforts to do marketing, promotion,…
Re-Work The Pre-Work
by Haley Cahill-Teubert 2020 has been… The year for re-engineering processes. (What were you thinking I was about to say?) The ways organizations have traditionally secured members has looked quite…
