Formal Rush Works
by Matt Mattson For fraternities & sororities, formal rush works. It does exactly what it is designed to do. For people already interested in joining your organization, it provides a…
Blogs
…Unless You Want to Be Different.
by Josh Orendi I stumbled into a thought during my drive back to Indianapolis from Columbus, Ohio earlier this week. I think it was inspired by a colony I’ve worked…
What is “Values-Based Recruitment”?
by Matt Mattson For decades the leaders of the fraternity/sorority community have implored chapters to engage in something called “Values-Based Recruitment.” But what is it? How do you know if…
Rainy Day Recruitment
by Josh Orendi Just got this text from Mark Mixon, former IFC President at Penn State: Sharing an umbrella on rainy days is an interesting way to meet new people–ever…
Paper Airplanes
by Matt Mattson I’ve been working with engineering fraternities and Greeks from engineering schools a lot lately — so that explains the origin of this idea. In fact, one group…
Actions Speak Louder Than Words in Recruitment
by Doug Sweeney “Actions speak louder than words.” The age-old saying applies to your recruiting efforts as you begin this fall. The firm handshake will make a stronger impression than…
What’s Your Recruitmentality?
by Josh Orendi As fall approaches, most student organizations are focused on getting their fall class of new members. That’s one way to think about recruitment. Rather than thinking about…
Higher Standards?
by Matt Mattson If you raised your standards for membership this fall — significantly — what would happen? What if you only allowed students with a 3.75 GPA or better…
Produce a Summer (Recruitment) Blockbuster
by Vince Fabra It seems like every Friday during the summer one or two or three blockbuster movies are released. The releases of these movies are preceded by months of…
Greatest of All Time
by Branden Stewart Basically every top movie list will rank Citizen Kane in their top movies ever made, with many granting this 1941 classic the title of GREATEST OF ALL…
