Who Do We Want and Who Do We Need by Our Side?
“Hiring the wrong people is the fastest way to undermine a sustainable business.” – Kevin J. Donaldson Hey Reader Depending on where you are in your fraternity or sorority journey,…
Blogs
Fall Starts Now: How to Build an Engagement Plan Before You Return to Campus
Let’s be real: engagement doesn’t magically happen when everyone shows up on campus. By the time classes start, the most successful chapters already have a game plan. If you’re waiting…
Brotherhood & Sisterhood Beyond Campus: Staying Connected When We’re Away
Just because we’re away from campus doesn’t mean the growth of our chapter, or the strength of our brotherhood and sisterhood, has to hit pause. In fact, this is where…
The Secret Behind Sustained Growth in High-Performing Organizations
After years of working with fraternities and sororities across the country, I’ve noticed something fascinating: while most chapters obsess over recruitment numbers, the truly exceptional ones focus elsewhere. They’re building…
Recruitment Checkpoints: How to Adjust Strategies in Real-Time
The most successful recruitment happens when chapters regularly pause to assess their progress and adjust strategies accordingly. Too often, organizations set recruitment goals but don’t check their effectiveness until it’s…
How to Measure Growth: The Key Metrics Every Chapter Should Track
How do you know how well your chapter is growing? When my advisor asked for a recruitment update, I never felt like “Things are going well!” had enough weight behind…
What’s Your Legacy? Keeping Senior Members Engaged
Senior Does Not Have to Mean Stopping Seniors and upperclassmen have poured years of energy, leadership, and effort into their chapters. But as graduation approaches, many start to disengage. It’s…
Have You Checked In on Your New Members Lately?
No, I mean it. Have you really checked in on your new members lately? I don’t mean like have you invited them to a party, or bought them a coffee,…
Marketing Is Personal: Building Connection Through Storytelling
Today, while many systems and processes have evolved, the ability of some members to build and market meaningful connections has declined. A recent Samba Recovery article highlights, “The average human…
5 Ways to Build Meaningful Relationships in 2025
We are busy, aren’t we? I literally don’t have one week where there is nothing major to do at least twice until July 2025. If I don’t make it an…
