Be Social. Be Happy.
by Meghan Ward-Bopp “Research shows that the happiest people report having at least seven hours of social interaction a day.” I was watching a segment on Good Morning America this…
Blogs
Successful 1-on-1 Meeting Tutorial
by Josh Orendi Chapters practicing Dynamic Recruitment understand the deep value of the 1-on-1 meeting. This is often the first personal interaction with a potential member after adding him/her to…
Is This Social Excellence? (And the Power of Poster Boards)
by Matt Mattson I saw this guy (his name is Max Oman) on campus at the University of Minnesota yesterday. Needless to say, I just HAD to go talk with…
Facebook and the Values that Define You
[RING OF PHIRE: The Ring of Phire is a team of undergraduate fraternity and sorority members dedicated to delivering the messages of Phired Up Productions to their peers around the…
Right Here, Right Now
by Matt Mattson I had a fun experience last night teaching Social Excellence that I’m pretty sure teaches a cool lesson about recruitment and college students in general… As I…
More People Are Interested Than You Think
by Matt Mattson On several occasions lately I’ve had the opportunity to talk with lots of non-Greek students on college campuses. I’ve learned one clear thing… MORE ARE INTERESTED IN…
Rushing Into Things
by Matt Mattson Found this picture online and thought it was funny. Props to whoever created that little play on words. It made me think of some questions regarding “formal…
Do We Do Year Round Recruitment?
by Matt Mattson How do you know if your chapter is doing “year-round recruitment”? Measure the behaviors of your members. Focus on measuring daily, weekly, and monthly behaviors that are…
Add Inbound to Your Outbound
by Matt Mattson Next time you find yourself printing out fliers, handouts, handbills, postcards or the like, stop to consider if you might be able to collect information WHILE you…
Rush Shoes: The Next Big Thing
by Matt Mattson This upcoming spring, instead of buying rush t-shirts, what if you had your chapter members wear coordinating TOMS Shoes or clothes from World Clothes Line? [Shoe in…
