The One Measurement of Recruitment Performance
by Matt Mattson Want to recruit ridiculously well this year? There are lots of things we could teach you that would help you do that. But you want a simple,…
Blogs
How To Go To a Fraternity/Sorority Conference and NAIL IT!
I remember attending my first conference as a college student. I was a 19 year old sophomore, certain that this would be fun like I’d never had, certain that all…
Making Friends is Hard.
by Jessica Gendron Williams I have some bad news friends. If you’re reading this, you’re probably not 6 years old anymore. You’re probably in college – or worse yet –…
Don’t Recruit For You. Recruit For Them. LET’S GROW!
Remember that moment when someone in your chapter gave you the gift of Greek Life? Remember that moment when you accepted your invitation for membership, joined a group of people…
Why We Don’t Need to Fix Our Problems Before We Recruit – LET’S GROW!
You’re a dedicated leader of the fraternal movement. Like most of us, you’ve found yourself asking on occasion: “Don’t we need to fix all of our other problems before we…
Focus Fraternal Research on Growth
If you are a graduate student, a driven undergraduate, or a professional of any sort related to the fraternity/sorority movement, please consider conducting thoughtful research on issues that impact our…
2,125,000 Reasons To Recruit
There are well over 10 million students expected to attend a 4-year institutions in the U.S. this year (probably more than 13 million). There are about 750,000 undergraduate fraternity/sorority members…
Thank You, Fraternity
Thank You, Fraternity. You’ve given me so much over the years. When I came to college, you didn’t just give me friends, you gave me family. You gave me a…
Science + Recruitment
Fraternity/sorority recruitment is important. Your organization actually DEPENDS upon it. Important things are what scientists study. So, there should be a recruitment scientist. There is. Her name is Dr. Colleen…
Three Part Plan For Keeping Fraternity Members
by Paul Manly People join (and stay in) organizations because of relationships (research from Dr. CoCo taught us that). We live in a world where transparency and intentional discussion about…
