Big Events – When They Work and When They Don’t
by Matt Mattson Our regular readers know that Seth Godin (click on pic to the left to go to his blog) is one of our favorite authors and thinkers. His…
Blogs
Recruitment Technique: “Chunking” and Closing with Phone #’s
by Josh Orendi During small activities and 1-on-1 meetings (fyi: coffee is awesome for this) with potential new members it’s ideal to close by asking them to share names and…
Look at Yourself
by Matt Mattson Take a look at yourself. Right now. Seriously, do it. Look in a mirror… what do you see? I’m not talking about the surface “attractiveness” stuff. I’m…
Turbo Boost Your Recruitment Motivation
by Matt Mattson When you look around your campus, do you see success stories? Or do you see the same-old, same-old Greek organizations doing what they’ve seemingly always done? Look…
The Fun Theory
by Woody Woodcock Watch this video from www.TheFunTheory.com… This seems to have clear applications to organizational recruitment. For those of you who have been a participant at a Dynamic Recruitment…
Not Just Talk — We Actually RECRUIT
by Matt Mattson Several members of our team, including me, just read the book Let My People Go Surfing by Yvon Chouinard. The author, and founder of the company Patagonia,…
Follow-Up or Fail
by Matt Mattson I got an E-mail recently from a member of Delta Chi Fraternity’s expansion staff (professional fraternity recruiter). There are two great lessons in his E-mail, so I’ll…
Eye of the Tiger – Increase Recruitment Intensity
by Matt Mattson Your level of recruitment intensity is the difference between an average chapter and a championship chapter. Do you approach recruitment with the Eye of the Tiger? There…
Door Holding Campaign
by Matt Mattson During a chapter-specific meeting I had before my program this weekend (we love doing these, by the way), the Sigma Alpha Epsilon chapter at the University of…
Be Nice to People (at least for a week)
by Matt Mattson There it is. That’s my super double secret, world changing, record setting, mind blowing recruitment strategy for 2010. Be Nice to People. At least for a week.…
