3 #Hashtags
by Matt Mattson If you’re one of the approximately 500,000,000 (!) Twitter users in the world, or you watch TV and have noticed the little pound-sign-thingy in the bottom corner…
Blogs
The Quality of Our Interactions…
by Matt Mattson Do this quick exercise: Think about the last interpersonal interaction you had. Using your thumb as an indicator, rate the quality of that interaction. Thumb straight up…
Change Your Image (With the Greatest PR Campaign In The World!)
by Matt Mattson How can you change your organization’s image on your campus, or in your community? How can you fight the stereotypes that plague your group and keep high…
Recruitment Done Right
by Vince Fabra Where can we see recruitment done right? Let’s look at a few examples. NCAA Athletics The Military Innovative Companies From these examples we can learn powerful recruitment…
Look Up
by Matt Mattson Look up. Yes, you. Just do me a favor and look up from your phone, your computer, or your tablet for a moment. Look at the people…
Recruitment Productivity
by Josh Orendi Ever notice that when you need something really important to get done, you usually ask the busiest person to help (not the person with tons of free…
Formal Rush Works
by Matt Mattson For fraternities & sororities, formal rush works. It does exactly what it is designed to do. For people already interested in joining your organization, it provides a…
Why Social Excellence Matters for Greeks
by Matt Mattson We talk often with fraternity/sorority leaders about the importance of adopting Social Excellence as a shared Greek mission. We have suggested that the key to fraternities and…
Negative Nancy or Positive Paul?
by Branden Stewart I saw a tweet recently from @kevannoord that read, “Be the type of person that you want to meet. #BeThePerson #SocialExcellence.” That’s such a simple, poignant message…
Provide Fraternity/Sorority Recruits with Great Customer Service
The Ring of Phire is a team of undergraduate fraternity and sororitymembers dedicated to delivering the messages of Phired Up Productions to their peers around the country. by Kate Peer…
