The Small Things Matter in Recruitment

by Woody Woodcock

Have you heard anyone say something in 2015 that caught your attention yet? Last week I heard a man say something valuable that really stuck with me. It was so simple and I thought he was absolutely right. I hope as you read it sticks with you, too.

He said:

“It is often the SMALL things that no one sees that result in the BIG things that everyone wants.”

Read, it again.

“It is often the SMALL things that no one sees that result in the BIG things that everyone wants.”

Wow! What if I thought about his simple phrase more in 2015? What if WE as leaders and members thought more about this phrase for fraternity and sorority? What if we thought about this phrase more in RECRUITMENT? How could we benefit from using this wisdom?

What are the small things that we can do in recruitment, that will add up to the BIG results at the end?

At Phired Up we care deeply about putting more people and better people into fraternity and sorority. We also care about the SMALL things and believe that the doing them well can lead to BIG results.

If you are new to Phired Up or Dynamic Recruitment let me share a few of the SMALL things that can impact the results in recruitment for your chapter. This SMALL things will add up to BIG results for your chapter in recruitment:

• Using a Chapter Names List (here‘s what we recommend)
• Having a proactive calendar of SMALL activities created in advance of your BIG recruitment time
• Using a SMALL list of Values-Based Criteria so you can know who is and is not a qualified for membership.
• Building a SMALL Team to support your recruitment chairman
• Setting aside a SMALL amount intentional time to talk with your recruitment coach/advisor so that he/she can stretch you, encourage you, and help you see obstacles you hadn’t thought of yet.
• Trying to meet a SMALL number of new people each day on campus that don’t already hang out with your fraternity or sorority
• Practicing what your going to say in the mirror for a SMALL amount of time, so you feel prepared to approach or contact someone new.
• Sending an encouraging text message to a SMALL group of potential members

Apply this RIGHT NOW:

Step One: write down the SMALL things that you believe your chapter can do better
Nothing should be taken for granted. Nothing is to SMALL just write down whatever comes to mind.

Step Two: Next begin creating a SMALL plan of how you will focus on SMALL measurable wins to do the SMALL things better in dynamic recruitment.

Not sure where to start? Just send a SMALL email to us. We’d love to help.

“It is often the SMALL things that no one sees that result in the big thing that everyone wants”